WeChat keeps actively growing
The other day, Tencent published a report demonstrating a new record of its popular messaging app WeChat: the number of monthly active users (MAUs) of the “all-in-one” chat app has reached 600 M.
The current figure exceeds the previous value for Q1 2015 by 9.3%. Let us recall that, according to the statistics for Q2 2014, the number of WeChat MAUs was 438 M. I.e., within a year the company’s user base grew by almost 37%. This is quite a good growth figure.
This data was published in the Tencent Q2 2015 report.
Are WeChat users’ locations top secret?
It is important to realise that the company is not disclosing the locations of WeChat users, so it is hard to tell from this data how successful the app is competing with such heavyweights as WhatsApp, Viber, Skype or LINE.
Besides, if you look at the chart, you will see that the growth pace has dropped 0.5% compared to the previous quarter.
However, if we only use the quantitative indexes to make conclusions, then WeChat may well beat the record set by Facebook Messenger (700 M MAUs) and, providing the situation is better than expected, the record set by WhatsApp (800 M MAU’s) too.
Will WeChat be able to manage that? We will know it after Tencent releases its next report.