Messengers are capturing the world! Right or wrong?
These days more and more people prefer to discuss business issues in messaging apps instead of having a long correspondence. Messaging apps help you get a message over faster and get decisions confirmed.
One cannot say, however, that chat apps have totally pushed e–mail out.
Security now is many companies’ concern. In any kind of business there are always discussions containing trade secrets. Almost any contract contains an article about confidentiality and non-disclosure of information, which, if violated, can be punished by fines. Any correspondence represents a danger for an organization. Besides, if we speak about chats in mobile phones, that’s the thing that is totally beyond anyone’s control.
This is why in particular a lot of companies prefer e-mailing to messaging. Corporate e-mail clients are more restricted and are safer for companies.
On the other hand, we live in the epoch of smartphones and tablet computers. It is a small screen that we consume most part of information from. The same goes for data regarding our work. At the moment, companies need both messaging apps and e-mail clients to an equal degree. But how much longer will it last?
You can’t have too many means of communication, right?
Most companies are for a trade-off approach, letting their employees communicate via both e-mail and messaging apps. In this case, e-mail is used for formal business correspondence that does not require a quick answer and lets one send a message to a big number of recipients. Messaging is used for urgent issues and dynamic discussions.
Practice shows that every user makes his own choice, which is more convenient for him, and chooses one of the two aforementioned things, since it’s really time consuming to monitor new incoming letters in the e-mail and new incoming messages in a messenger.
Is there room for e-mail in the future?
Messaging apps are convenient to use. Our life is speeding up, the number of tasks an ordinary employee has to perform rises, communication accelerates and gets more simple. The fact is that chat apps are developing at the same speed as the world is and e-mail is not.
From a user’s point of view, e-mailing has not gone any further from what it was ten years ago. Hierarchy also gradually moves in to the past. Top range companies choose the strategy of operating that assumes every employee to be equally important and have a right to get a word in. Teamwork assumes simple communications. The huge number of tasks that falls on a person every day obliges communications to be fast.
Electronic mail already fails to meet this simple requirement.
Why messaging apps will win versus e-mail
Let’s take a quick look at the advantages that e-mail offers and see whether those are still relevant.
- E-mail allows you to send files easily
For a long while, e-mail indeed was the only opportunity for sending documents. This functionality is very useful. Today it is essential in any company, in any department. Messaging app developers have at once appreciated the necessity of this particular function and improved it significantly. Messaging apps allow you to send any files, placing them directly next to the phrase, which refers to them, and even send them to the Cloud, so that later the recipient could use them easily.
- E-mail users are protected from spam
In earlier days, a user could hardly be bothered unless he had disclosed his/her e-mail address to third parties. The times have changed. Now spammers will find you virtually anywhere. Corporate e-mail boxed are protected from spam well enough, true; however, persistent messages can find you in spite of it, nevertheless. No wonder about that! Statistics show that around 100 bn spam messages are sent every single day. It is much less of a problem for messenger users. The only chat apps that do have problems with spam are Viber and WhatsApp. Other free apps sometimes show ads. Users of corporate chat apps are not bothered with unwanted messages at all.
- E-mail works fast
Now hardly anyone will take the old thesis that e-mail is the fastest method of information exchange seriously. It has long been lagging behind SMS and messaging apps. People these days are always in a hurry, they solve their problems on the way home, while sitting in a café, at the airport. E-mail is inconvenient for this, even if you check via a mobile application.
Considering all that was written above, our team arrived at the conclusion: e-mail will go into the future only if it starts developing at the pace that the rest of the world is moving ahead at. Meanwhile, messaging apps win so far.